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Caitlin Clark's profile photo

Caitlin Clark

Professional Basketball Player
Des Moines, Iowa
January 22, 2002 (Age: 22)
6'0" (1.83 m)
Years Active: 2020-present

Genres

BasketballNIL DealsEndorsementsCollege Athletics

Labels

Indiana FeverNikeState FarmGatorade
Net Worth
3.1 million

Biography

Caitlin Clark is a transformative figure in women's basketball, known for her extraordinary shooting range, court vision, and ability to draw unprecedented attention to the sport. As a point guard for the University of Iowa Hawkeyes, Clark has shattered numerous NCAA records, including becoming the all-time NCAA Division I scoring leader for men's and women's basketball. Her dynamic playing style and charismatic personality have helped revolutionize the popularity of women's college basketball. Clark's impact extends far beyond her statistical achievements. She has become a cultural phenomenon, driving record-breaking television ratings and social media engagement for women's college basketball. Her games consistently sell out arenas, and she has attracted attention from NBA superstars and mainstream media outlets, helping to elevate the profile of women's sports as a whole. In 2024, Clark was selected as the first overall pick in the WNBA draft by the Indiana Fever, marking the beginning of her professional career. Her combination of on-court excellence and marketing appeal has made her one of the most marketable athletes in sports, with major endorsement deals from brands like Nike, State Farm, and Gatorade.

Net Worth Timeline

$-2M$-1M$1M$2M$4M$5M201920202021202220232024
2019$0M
0High school senior year
2020$0.1M
+0.1MFreshman year at Iowa
2021$0.3M
+0.2MNIL deals begin
2022$0.8M
+0.5MMajor endorsements
2023$2.1M
+1.3MRecord-breaking season
2024$3.1M
+1MWNBA draft & new deals

Career Highlights

WNBA First Overall Pick

2024
Earnings: $76,535
Details: Selected first overall by Indiana Fever in WNBA draft

NCAA All-Time Scoring Record

2024
Earnings: $1.5 million
Details: Broke Pete Maravich's scoring record with endorsement bonuses

Nike Signature Shoe Deal

2024
Earnings: $1.2 million
Details: Multi-year agreement for signature shoe line

State Farm Partnership

2023
Earnings: $800,000
Details: National advertising campaign and endorsement deal

Gatorade Endorsement

2023
Earnings: $650,000
Details: Brand ambassador role and commercial appearances

NIL Portfolio Expansion

2022
Earnings: $500,000
Details: Multiple brand partnerships and endorsements

Assets

Real Estate

Indianapolis Residence (2024)

Purchase Price: $850,000

Current Value: $850,000

Equity: $850,000

Details: Modern apartment in downtown Indianapolis near Gainbridge Fieldhouse

Vehicles

Personal Transportation

2024 BMW X5

Value: $75,000

Equity: $75,000

Details: Luxury SUV from endorsement deal

2023 Tesla Model Y

Value: $65,000

Equity: $65,000

Details: Electric vehicle for personal use

Business Assets

Brand and Image Rights

Current Value: $2.5 million

Equity: $2.5 million

Details: Personal brand licensing, social media presence, and future earnings potential

Investments

Investment Portfolio

Current Value: $750,000

Equity: $750,000

Details: Diversified investments in stocks, bonds, and retirement accounts

Business Ventures

Professional Basketball

WNBA Career

Indiana Fever Contract (2024)
Venues: WNBA Season
Earnings: $76,535
Details: Rookie season base salary
Performance Bonuses
Venues: Regular Season & All-Star
Earnings: $50,000
Details: Projected rookie season bonuses

Endorsements & Marketing

Brand Partnerships

Nike Partnership (2024)
Revenue: $1.2 million
Profit: $1.2 million
Details: Signature shoe line and apparel collection
State Farm Campaign
Revenue: $800,000
Profit: $800,000
Details: National TV commercials and social media content
Gatorade Partnership
Revenue: $650,000
Profit: $650,000
Details: Brand ambassador role and product endorsements

Citations & Sources

ESPN

April 2024
Caitlin Clark Selected First Overall in WNBA Draft
"Clark's selection by the Indiana Fever marks a historic moment for women's basketball, with unprecedented media attention and commercial interest surrounding her professional debut."

Sports Illustrated

March 2024
Clark Breaks NCAA All-Time Scoring Record
"Caitlin Clark surpassed Pete Maravich's 54-year-old NCAA scoring record, cementing her place in basketball history and drawing millions of viewers to women's college basketball."

Forbes

February 2024
The Caitlin Clark Effect: Marketing and Revenue Impact
"Clark's influence has transformed women's basketball economics, with her games driving record-breaking viewership and merchandise sales."

Wall Street Journal

January 2024
Nike Signs Clark to Groundbreaking Deal
"The multi-year agreement includes plans for a signature shoe line, marking a significant investment in women's basketball marketing."

Wall Street Journal

April 2024
Nike Signs Caitlin Clark to Historic Deal
"The multi-year agreement includes plans for a signature shoe line, marking a significant investment in women's basketball marketing."